Subculture meets high-end production.
We bridge the gap between physical streetwear printing, multi-cam live broadcasting, and immersive projection mapping in Santa Cruz.


Built for the underground.
We keep the bass heavy, the screens freshly printed, and the lasers calibrated to the tide. This is a living broadcast and a collaborative makerspace for Santa Cruz creators.
Four pillars of warehouse magic.
Streetwear & Apparel
Broadcast & Streaming
A complete screen printing setup and clothing production floor. From custom blanks to fresh ink pulls, we fabricate physical streetwear on site.
Multi-camera live-streaming and high-fidelity broadcasting. We stream low-tide frequencies and live studio sessions directly to the global airwaves.
Projection & Visuals
Music Production
Interactive projection mapping, custom lighting rigs, and calibrated lasers. We transform physical space into immersive visual environments.
A fully equipped audio studio for tracking, mixing, and sound design. Engineered for heavy bass and clean underground frequencies.




Bring your project inside.
Whether you need to print a streetwear run, stream a live set, or map a visual installation, our doors are open.
The Who What Wherehouse
Follow the signal down to the coast.
Reach out
hello@whowhatwherehouse.com
Santa Cruz, CA
Broadcasts live on-air
© 2026 The Who What Wherehouse-Follow the signal down to the coast.
WHO-WHAT-WHERE-HOUSE
